Cutting-Edge Marketing Strategies Designed for Your Center Console

MacGregor Yachts Building

Sell Your Vessel with the Right Marketing Partner

Over 25 Years of Proven Success in the Sportfishing and Outboard Industry

At MacGregor Yachts’ Outboard Division, we bring more than two decades of specialized experience to the sale of high-end center console and outboard-powered vessels. Our team is uniquely equipped to market your boat to the right buyers and deliver a smooth, profitable selling experience.

Custom Marketing Strategy

We craft an individualized marketing plan tailored to your specific vessel, targeting qualified buyers through professional photography, SEO-driven listings, and wide-reaching digital campaigns.

Exclusive Buyer Network

Tap into our exclusive network of center console buyers—from tournament anglers to offshore enthusiasts—who are actively searching for top-tier, pre-owned boats

Trusted Industry Expertise

With decades of experience and a focus on center console brokerage, our team consistently delivers high resale values, smooth closings, and unmatched seller support.

Why Choose Us

Email Campaigns

At MacGregor Yachts Outboard Division, we create powerful, targeted email marketing campaigns specifically designed to attract qualified buyers for your high-performance center console. Each custom email newsletter showcases your boat with detailed specifications, professional imagery, and current updates, helping it stand out in a competitive market.

Your listing is delivered directly to top yacht brokerage firms across the U.S. and internationally, ensuring maximum visibility among serious outboard buyers. In addition, your center console is actively promoted to our exclusive client network in South Florida—a prime hub for luxury boating and offshore fishing enthusiasts.

With our strategic marketing approach and deep industry connections, the MacGregor Outboard Division ensures your boat gets in front of the right audience—fast.

Print Materials

At MacGregor Yachts’ Outboard Division, we understand the importance of making a strong first impression. That’s why we produce high-end, professionally bound print presentations that showcase your center console’s design, layout, and features with clarity and elegance.

Each presentation includes detailed specifications, professional photography, and a full vessel layout—designed to highlight your boat’s quality and appeal. These print materials are shared directly with our network of active buyers and trusted co-brokerage partners, maximizing visibility and enhancing buyer engagement.

Whether displayed at showings or distributed to serious prospects, our custom print packages are a powerful tool in selling your outboard-powered boat quickly and effectively.

Internet Exposure

With MacGregor Yachts’ Outboard Division, your high-performance center console listing receives global exposure to qualified buyers. We utilize professional, eye-catching photography to capture the lifestyle and luxury of owning a top-tier outboard vessel. Your listing is then promoted across leading marine MLS platforms and industry-trusted listing systems, ensuring maximum visibility. Listing locations includ Yacht WorldYATCOBoat Trader, and Macgregor Outboard Division website.

From South Florida to international markets, we showcase your vessel with detailed, up-to-date information designed to attract serious buyers and deliver real results.

Social Media

At MacGregor Yachts’ Outboard Division, we implement targeted social media strategies to drive engagement and increase visibility for our premium center console listings. Through consistent, high-quality content on platforms like Instagram, Facebook, YouTube, and Google, we enhance your vessel’s search engine optimization (SEO) and boost its reach to qualified buyers.

Our daily posts highlight new listings, price and location updates, marine industry news, fishing tournaments, and charitable events—keeping your boat in front of an active, engaged audience. By leveraging social media to its fullest potential, we ensure your center console or outboard vessel gains maximum exposure in today’s competitive market.

Professional Media

At MacGregor Yachts’ Outboard Division, we go above and beyond to market your vessel with the most compelling and effective media in the industry. We partner exclusively with top-tier luxury marine photographers and videographers to create stunning visual content that highlights every angle of your center console or outboard-powered boat.

These assets are used strategically across our digital marketing channels—including MLS listings, social media, and email campaigns—to attract qualified buyers and generate serious interest.

When it comes to selling your vessel, first impressions matter. That’s why we invest in the highest quality visuals to present your boat in its best light and maximize its market appeal.

Word of Mouth Marketing

Here is where our Macgregor Outboard Division Family truly shines. By actively sponsoring and participating in several local fishing tournaments and philanthropies throughout the year, our team resourcefully networks with new and existing clients to drive them towards our elite listings. We go the extra step to personally educate our clientele on our new inventory, all while giving back to our community and creating further exposure for your outboard.

Always Keeping You In The Know

Our marketing efforts generate a flurry of activity around your vessel that doesn’t go unnoticed. We produce a comprehensive marketing report to make sure that you stay in the loop at all times. Delivered to you quarterly, our detailed reports itemize the returns on every aspect of our marketing efforts for your listing, including listing activity, email marketing, social media marketing, online advertising, print advertising, and more.

Sell Your Vessel with the Right Marketing Partner

OVER 25 YEARS EXPERIENCE IN THE SPORTFISHING INDUSTRY HAS PREPARED OUR TEAM TO SELL YOUR HIGH END CENTER CONSOLE TO ITS NEXT LOVING OWNER.

Request a Market Analysis for your Vessel